AI Insights · Timothy · June 2021
Top 5 Film & Television Apps on iOS in Europe Q2 2021
In Q2 2021, top Film & Television apps on iOS in Europe saw varied performance trends in downloads, revenue, and active users. Discover insights from Sensor Tower's data.
In Q2 2021, the top Film & Television apps on iOS in Europe showcased diverse trends in performance metrics. Here’s a closer look at the weekly downloads, revenue, and active users for the leading apps: Disney+, Netflix, Amazon Prime Video, discovery+, and Viaplay: Movies & TV Shows.
Disney+ experienced fluctuations in weekly revenue, starting at approximately $2.9M at the end of March and gradually declining to around $1.9M by mid-May. However, the revenue saw an upward trend again, reaching nearly $2.5M by the end of June. Weekly downloads varied, peaking at around 238K in early April but generally hovered between 140K and 200K. Active users fluctuated slightly, with a notable increase from 5.6M in mid-May to 6.5M by the end of June.
Netflix showed a relatively stable revenue trend, averaging between $1.4M and $1.5M throughout the quarter, with a peak of approximately $1.6M in the last week of June. Weekly downloads were consistently high, starting at 336K at the end of March and reaching 380K by the end of June. Active users remained robust, starting at around 23M and slightly increasing to 23.1M by the end of the quarter.
Amazon Prime Video displayed consistent weekly revenue, ranging from $437K to a peak of $580K at the end of June. Weekly downloads showed a declining trend from 357K in early April to around 176K by the end of June. The number of active users also saw a slight decline, from 4.6M in early April to approximately 3.8M by the end of June.
discovery+ had a varied revenue pattern, beginning at $298K in late March and peaking at approximately $474K by the end of June. Weekly downloads remained relatively low, fluctuating between 10K and 23K. Active users saw a decline from 123K at the end of March to around 103K by the end of June.
Viaplay: Movies & TV Shows saw steady weekly revenue, starting at $270K in late March and increasing to $340K by the end of June. Weekly downloads were relatively stable, with minor fluctuations, averaging around 14K. Active users showed a slight decline from 260K at the end of March to 208K by the end of June.
These insights, derived from Sensor Tower data, highlight the varied performance of top Film & Television apps on iOS in Europe during Q2 2021. For more detailed insights, visit Sensor Tower.